US Food Safety Consumer Confidence at all time Low
2nd March 2009 by Alex Briggs
The most recent data collected by the University’s of Minnesota’s Food Industry Center showed that consumer confidence in the safety of the US food supply has dropped sharply in the wake of the current salmonella outbreak, with fewer than one in five now saying that they feel the supply is safer now than a year ago.
With only 22.5 percent saying that the nation’s food supply has become safer, confidence in American food is the lowest it has been since the study began in May 2008.
The results are based on an ongoing online survey which takes approximately 175 people across the nation each week and asks them around 40 questions to ascertain their perception of food supply safety.