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Times highlights need for Food Assurance

16th April 2007 by Tim Kitchin

UK newspaper, The Times has highlighted a growing scandal as demand for ‘ethical’ and sustainable products outstrips supply, and unscrupulous suppliers are pushing farms.

A report from the Food Standards Agency is likely to call for greater regulation.

The FSA reports follows similar scandals around the widespread inauthenticity of products sold as basmati rice, Aberdeen Angus beef, organic chicken and free range eggs…

The difficulty of assurance simple chains of custody should give us pause for thought as we move to more complex consumer assurance arenas — notably carbon offsetting.

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