The management systems community
18th Oct 2007 by Alex Briggs
A new consumer research study has reiterated the results of the What Assures Consumers report.
Companies are currently winning interest and admiration (from a distance) but not trust and loyalty (closeness). Again, the need for independent, third-party verification of corporate green claims is a key point for business as it seeks to build consumer trust.
27th Sep 2007 by Alex Briggs
Only through clear strategies that are informative and transparent to both business and consumers, backed by full government support and pressure, communicated by all types of media can there be a concerted global effort to reduce greenhouse gas emissions. Businesses having systems to measure data in place that are credible and verifiable will lead to the consumer trust that will change their buying habits.
24th Sep 2007 by Alex Briggs
The Vegetarian Society has launched a new ad campaign on climate change. The ads are aimed at educating the public as to the carbon emitted by livestock.
This often overlooked issue was addressed by Rowland Hill, the Sustainability Manager at Marks and Spencer, in one of our podcasts as he talked about measuring the carbon footprint of their top selling ready meal, Beef Lasagne:
14th Sep 2007 by Alex Briggs
The Arizona Republic ran a story on a recent Associated Press study indicating that the anticipated wave of government and industry regulation following last year’s E Coli outbreak has not materialised. AP’s review of data obtained through the Freedom of Information Act found that federal officials inspect companies growing and processing salad greens an average of just [...]
13th Sep 2007 by Alex Briggs
The climate change debate is remaining firmly on the front pages. Here are some quotes from industry and government and NGO’s that indicate the seriousness of the situation: “The global threat from climate change is now clearer than ever. The whole economy has to change.” Sir Terry Leahy, Tesco Chief Executive “Climate change and the [...]
10th Sep 2007 by Anne-Marie Warris
The last few weeks has been full of climate issues on the news front, be it the EC stopping Chinese import of cheap energy efficient light bulbs. How does that square with the need consumers identified in the What assures consumers report for choice editing? Choice editing is the term used in the report to describe [...]
6th Sep 2007 by Alex Briggs
A Greener Choice Blog post has highlighted a recent Consumers Report poll has found that 92 percent of Americans want their food products to be labelled with the country of origin. In line with the recent What Assures Consumers report which focused on UK and US consumers and their attitudes toward climate change, the Consumers Report poll [...]
1st Sep 2007
New global research sponsored by Lloyd’s Register, M&S and the Co-op shows that consumers want better independent, impartial assurance of corporations’ environmental claims.
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