The management systems community
19th Nov 2007 by Sarah Whitworth
The overwhelming majority of environmental marketing claims in North America are inaccurate, inappropriate, or unsubstantiated, according to a comprehensive survey released today.
5th Nov 2007 by Sarah Whitworth
Ethical consumers are increasingly using ‘Sustainability Information’ to identify and have trust in their chosen brands.
Event: 30th Oct 2007 – 31st Oct 2007
Carbon Footprint Cosumer Research Summit
30 – 31 October 2007
21st Sep 2007 by Alex Briggs
In a food safety environment that is being increasingly driven by consumer awareness and outcry, soft drink manufacturers are taking steps to assure consumers that they are reducing additives in their products.
This Foodqualitynews.com article
A recent Food Standards Agency (FSA) report stated:
“eating or drinking certain mixes of additives together with the preservative sodium benzoate, could be linked to a negative effect on children’s behaviour.”
7th Sep 2007 by Alex Briggs
Supply Chain Digest, in their graphic of the week have proven a direct link between supply chain disruptions and a negative impact on a company’s stock prices. The importance of a company being able to effectively manage their supply chain, from beginning to end, has never been more relevant. Recent high-profile media cases, have highlighted the [...]
7th Sep 2007 by Cor Groenveld
I just got back from the Global Food Safety Summit 2007 in Prague. The event featured stakeholders from the food manufacturers, retail, food services and suppliers of food ingredients. It was a series of presentations, interactive sessions and individual meetings, all based around the issues of food safety in the supply chain. The attendees and [...]
12th Jul 2007
Ethical Corporation seems to think so. In the editorial for the July issue, Tobias Webb argues that the combination of cost savings and product differentiation will benefit Walkers considerably.
2nd Jul 2007
Carbon Labelling is a hot topic in today’s Climate Change discussions, with major supermarket chains, food and drink manufacturers, government bodies and NGOs all weighing in.
30th Nov 2006 by Tim Wilson
“Degrees of shoparation” is the extent to which I don’t know the provenance of a product — it might be that I don’t have any connection with it at all.
How does this affect brands and branding?
21st Nov 2006 by Tim Wilson
The difference in value between a tired, stage-battered, old Fender Stratocaster previously owned by my mate Chas, and one owned by Eric Clapton could be more than £50,000. Why is that?
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