What Assures Consumers in an Economic Downturn
New report from Accountability - What Assures consumers in an economic downturn
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New Report - What Assures Consumers in an Economic Downturn?
28th May 2009
Reviewing the agenda in the global economic crisis
This latest research report ‘What Assures Consumers in an Economic Downturn?’ highlights that consumer attitudes to corporate responsibility have remained fairly stable during the early days of this downturn, comments Barry Clavin, Ethical Policies and Sustainability Reporting Manager, The Co-operative Group. He also says in the foreword of the report that, issues that mattered to consumers back in 2006 remain important today. In the main, consumers look to the businesses that they transact with to treat people well, be it employees or supply chain workers, and to be honest and transparent in their dealings. What’s more, consumers are claiming that, with one or two exceptions, their predisposition to purchase ‘ethically’ is not set to change significantly over the next six months.
Download the Full report above.
Want to read more ‘What Assures?’ reports?
AccountAbility’s Assurance for Change program publicised within the What Assures? research and report series explores and advances innovative approaches to building credible assurance. While approaching this question from a range of different angles, What Assures Consumers? forms part of this series, exploring citizens’ potential as change-makers through their own consumption choices. The research series is rooted
in AccountAbility’s AA1000 Series and related standards work as well as the research and work on Materiality.
To view and download all the reports visit www.accountability21.net/whatassures